Burger King UK has joined forces with chef Gordon Ramsay to launch what it describes as ‘a first of its kind’ product for quick service restaurants. The Wagyu burger, which is being launched today with a new ad campaign fronted by Gordon Ramsay, is the chain’s most premium burger yet.
Part of its “Gourmet Kings” range of posh menu items, Burger King’s latest addition is made from 100% British wagyu beef, an upmarket meat that originates from Japan and is known for its tender, marbled texture.
Burger King has over 500 in the UK, restaurants and says it wants to make posh wagyu beef burgers accessible to everyone.
The new burger features a seeded brioche bun topped with caramelised onion mayonnaise, pink pickled onions, caramelised onions, crispy onions and rocket.
It’s available in stores nationwide and on Deliveroo, but only for a limited time.
